https://www.insidethatad.com/tags/savanah-leaf/Recent content in Savanah Leaf on Inside That AdHugoen-USSun, 28 Jun 2026 09:30:00 +0000https://www.insidethatad.com/posts/dove-the-game-is-ours-super-bowl-2026/Sun, 28 Jun 2026 09:30:00 +0000https://www.insidethatad.com/posts/dove-the-game-is-ours-super-bowl-2026/<p>The stat Dove leads with is real and it is damaging: by age 14, girls drop out of sport at twice the rate of boys. The reasons are well-documented — body image pressure, social comparison, a culture that critiques how female athletes look as readily as how they perform. &ldquo;The Game Is Ours,&rdquo; Dove&rsquo;s Super Bowl LX entry created by Ogilvy and directed by Savanah Leaf, takes that fact and tries to turn it into a film worth running during the biggest advertising slot of the year.</p>