https://www.insidethatad.com/tags/guinness/Recent content in Guinness on Inside That AdHugoen-USFri, 03 Jul 2026 09:30:00 +0000https://www.insidethatad.com/posts/guinness-lovely-day-premier-league-2025/Fri, 03 Jul 2026 09:30:00 +0000https://www.insidethatad.com/posts/guinness-lovely-day-premier-league-2025/<p>Guinness has a long relationship with sport advertising and a longer relationship with pubs. &ldquo;Lovely Day for a Guinness,&rdquo; launched to coincide with the 2025/26 Premier League season, is a campaign that understands both — and knows that what actually connects them is not the sport itself but the people gathered to watch it.</p> <div class="video-container"> <iframe src="https://www.youtube-nocookie.com/embed/8jPNClzG2E4" width="560" height="315" frameborder="0" allowfullscreen="allowfullscreen"></iframe> </div> <h2 id="the-music-choice">The Music Choice</h2> <p>Barry Can&rsquo;t Swim&rsquo;s &ldquo;All My Friends&rdquo; is the sound of a particular feeling — the warmth of being in a room with people you&rsquo;re glad are in your life, set to a track that builds without quite resolving. The producer and DJ, who emerged from Glasgow&rsquo;s electronic scene, found a global audience in the mid-2020s with music that walks the line between club and kitchen — too melodic for a dance floor, too alive for background listening.</p>