<?xml version="1.0" encoding="utf-8" standalone="yes"?><rss version="2.0" xmlns:atom="http://www.w3.org/2005/Atom"><channel><title>McDonald's on Inside That Ad</title><link>https://www.insidethatad.com/brand/mcdonalds/</link><description>Recent content in McDonald's on Inside That Ad</description><generator>Hugo</generator><language>en-US</language><lastBuildDate>Fri, 25 Apr 2014 05:03:09 +0000</lastBuildDate><atom:link href="https://www.insidethatad.com/brand/mcdonalds/index.xml" rel="self" type="application/rss+xml"/><item><title>Ronald Getting new Threads</title><link>https://www.insidethatad.com/posts/ronald-getting-new-threads/</link><pubDate>Fri, 25 Apr 2014 05:03:09 +0000</pubDate><guid>https://www.insidethatad.com/posts/ronald-getting-new-threads/</guid><description>&lt;p&gt;Apparently, the most famous McDonald&amp;rsquo;s character is getting some new threads. The fashion upgrade will be done with the assistance of Tony award-winning costume designer &lt;a href="www.annhouldward.com/%E2%80%8E"&gt;Ann Hould-Ward&lt;/a&gt;, famous for designing for Broadway shows such as &amp;ldquo;Beauty and the Beast&amp;rdquo; and &amp;ldquo;Into the Woods,&amp;rdquo; according to &lt;a href="http://creativity-online.com/work/mcdonalds-ronald-mcdonalds-new-threads/35071"&gt;Creativity&lt;/a&gt;.&lt;/p&gt;
&lt;p&gt;I wonder what the reason is behind the new fashion statement? Ronald, where you starting to scare the kids with all the brightly colored clothes? Let me know what you think in the comments down below.&lt;/p&gt;</description></item><item><title>Original 1969 Big Mac Ad</title><link>https://www.insidethatad.com/posts/original-1969-big-mac-ad/</link><pubDate>Mon, 14 May 2012 06:07:00 +0000</pubDate><guid>https://www.insidethatad.com/posts/original-1969-big-mac-ad/</guid><description>&lt;p&gt;&lt;a href="http://3.bp.blogspot.com/-UkmfG2mhpx4/T6NcAzyXtsI/AAAAAAAAAcY/UKZ2JcCPtQE/s1600/525872_401954506493692_109482295740916_1262881_689250466_n.jpg"&gt;&lt;img src="http://3.bp.blogspot.com/-UkmfG2mhpx4/T6NcAzyXtsI/AAAAAAAAAcY/UKZ2JcCPtQE/s400/525872_401954506493692_109482295740916_1262881_689250466_n.jpg" alt=""&gt;&lt;/a&gt; Normal.dotm 0 0 1 113 647 Anwar &amp;amp; Co. 5 1 794 12.0 0 false 18 pt 18 pt 0 0 false false false&lt;/p&gt;
&lt;p&gt;Here is an interesting ad that I thought I thought I’d share with you all today. What you see above is the original print advertisement that introduced the McDonald’s Big Mac to the world way back in 1969.
This print ad was created by the D&amp;rsquo;Arcy Advertising agency in St. Louis. The agency quit the account that same year to focus on their much larger client at the time Standard Oil but not before introducing America to the Big Mac. McDonald&amp;rsquo;s later hired &lt;a href="http://www.sfalliance.org/media/nrn.html"&gt;Paul Schrage, the D&amp;rsquo;Arcy media buyer&lt;/a&gt; working on their account.
Well, here is to keeping America fat since 1969. 
I found this ad thanks to &lt;a href="http://adsoftheworld.com/blog/introducing_the_big_mac_in_1969#comment-form"&gt;Ads of the World.&lt;/a&gt;
Best,-A.B.&lt;/p&gt;</description></item><item><title>Japanese McDonald's Spot</title><link>https://www.insidethatad.com/posts/japanese-mcdonalds-spot/</link><pubDate>Mon, 23 May 2011 15:08:00 +0000</pubDate><guid>https://www.insidethatad.com/posts/japanese-mcdonalds-spot/</guid><description>&lt;p&gt;**
This spot was actually released in October 2004. If she were the regular face of McDonalds I would have probably eaten a lot more burgers.&lt;/p&gt;
&lt;p&gt;By the way, I don’t this model makes a strong authority for the burger because there is no way she has ever had any McDonalds.&lt;/p&gt;
&lt;p&gt;Credits**
Agency: DENTSU, JAPAN, Tokyo
Brand: McDonalds, Japan
Product: McDonalds
Creative Director: Whit Friese (ecd)/Hidekazu Sato (cd)
Copywriter: Takuma Matsui
Art Director: Katsuhiro Shimizu
Agency Producer: Ryoichi Okada/Toshiji Kimura
Account Supervisor: Makoto Igata/Chihiro Kobayashi/Ayanori Mitsui
Advertiser&amp;rsquo;s Supervisor: Junichi Banba
Director: Ichiro Tani
Producer: Shun Miyashita/Takashi Honma
Lighting Cameraman: Akifumi Yonei (Lighting)/Shoji Uchida (Cameraman)
Editor: Masato Sadaoka&lt;/p&gt;</description></item></channel></rss>