Parents, This is Your Baby on a Workout Plan

Wed, 20 Jun 2012 04:48:00 +0000

From Brussels-based Pride/TBWA comes a new hidden-camera style spot that compares feeding your toddler regular cereal to child abuse. No, seriously, it does.What initially appears to be a PSA for fighting infant obesity is actually a commercial for Olvarit, a toddler-targeted Belgian cereal that comes in flavors like “Banana Stars,” “Honey Rings,” and “Choco Balls.” Ha! “Choco Balls,” you guys! The spot features two things that moms tend to share like crazy over social media and epically long email chains: Candid reactions and babies being adorable. In fact, add some sort of flash mob dancing around to the Mama Mia soundtrack/Michael Buble, and this may be the greatest mommy viral video in history.So, next time you consider feeding your child Honey Nut Cheerios, remember that poor pacifier-sucking baby, and feed it Honey Rings instead. Your child should really switch up his or her favorite breakfast bee mascot from time to time. And, for the record, if this video gets more plays than the entire population of Belgium (about 11 million in 2011), we’re glad we helped.*(via Pop Goes the Week)**Read more at: *http://www.mediabistro.com/agencyspy/parents-this-is-your-baby-on-a-workout-plan_b34901

A Gifted Baby

Fri, 02 Jan 2009 23:01:00 +0000

I would first like to give you a short road map of what I’m going to share with you in my blog. I am going to share with you my insights on interesting advertising. We’ll talk about what was creative about a particular message, what wasn’t, and did the message resonate with its intended audience. Finally, did it accomplish its goal of standing out among the millions of ads that people see everyday. I hope that after reading this blog you feel at least a little more knowledgeable about quality advertising. But please also remember that these are simply my opinions. It is up to you to form your own opinions about what is good and not so good.

Evian on Inside That Ad

Parents, This is Your Baby on a Workout Plan

A Gifted Baby