<?xml version="1.0" encoding="utf-8" standalone="yes"?><rss version="2.0" xmlns:atom="http://www.w3.org/2005/Atom"><channel><title>Coca-Cola on Inside That Ad</title><link>https://www.insidethatad.com/brand/coca-cola/</link><description>Recent content in Coca-Cola on Inside That Ad</description><generator>Hugo</generator><language>en-US</language><lastBuildDate>Sun, 07 Jun 2015 03:20:51 +0000</lastBuildDate><atom:link href="https://www.insidethatad.com/brand/coca-cola/index.xml" rel="self" type="application/rss+xml"/><item><title>Coke Continues to Show Caring Towards Disabled Community</title><link>https://www.insidethatad.com/posts/coke_continues_to_show_caring/</link><pubDate>Sun, 07 Jun 2015 03:20:51 +0000</pubDate><guid>https://www.insidethatad.com/posts/coke_continues_to_show_caring/</guid><description>&lt;p&gt;&lt;a href="https://www.insidethatad.com/img/2015/06/coca-cola-braille-hed-2015.jpg"&gt;&lt;img src="https://www.insidethatad.com/img/2015/06/coca-cola-braille-hed-2015.jpg" alt="coca-cola-braille-hed-2015"&gt;&lt;/a&gt;Hello world,&lt;/p&gt;
&lt;p&gt;I always knew that the Coca-Cola Company was one of the greatest companies in the world. The advertisement that we&amp;rsquo;ll discuss today further strengthens my belief. What you see above are Coke can designs created so that blind individuals can read them. Now, here&amp;rsquo;s why I believe the company is one of the greats, I think these cans were designed so that blind individuals can also be a part of the &amp;quot; Friend&amp;quot; campaign.&lt;/p&gt;</description></item><item><title>The Friend Coke Campaign</title><link>https://www.insidethatad.com/posts/the-friend-coke-campaign/</link><pubDate>Fri, 04 Jul 2014 07:56:44 +0000</pubDate><guid>https://www.insidethatad.com/posts/the-friend-coke-campaign/</guid><description>&lt;p&gt;&lt;a href="https://www.insidethatad.com/img/2014/07/FriendsOCoke_MyAd.jpg"&gt;&lt;img src="https://www.insidethatad.com/img/2014/07/FriendsOCoke_MyAd.jpg" alt="FriendsOCoke_MyAd"&gt;&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;If any of you have recently bought a case of Coke in preparation for the upcoming holiday. You might have found synonyms for the word “Friend” on the back of the cans. Well, a couple of the words are synonyms for the word, anyway. Once I made the discovery, I realized that if the cans were properly positioned and can be part of a great print ad design. So above is my first attempt at creating creative work for a big name brand. My hope is to create a series of ads with a similar theme that can become a part of my friend campaign.&lt;/p&gt;</description></item><item><title>125 Years of Coke Can Designs</title><link>https://www.insidethatad.com/posts/125-years-of-coke-can-designs/</link><pubDate>Sat, 27 Aug 2011 05:04:00 +0000</pubDate><guid>https://www.insidethatad.com/posts/125-years-of-coke-can-designs/</guid><description>&lt;p&gt;&lt;a href="http://www.adweek.com/files/imagecache/node-blog/blogs/125_coke_can_designs_0.jpg"&gt;&lt;img src="http://www.adweek.com/files/imagecache/node-blog/blogs/125_coke_can_designs_0.jpg" alt=""&gt;&lt;/a&gt;
Today’s post is an article that intrigued me from &lt;a href="http://www.adweek.com/"&gt;Adfreak&lt;/a&gt;, one of my favorite “other” advertising blogs. I actually wrote about a much older post about who creates these interesting Coke designs &lt;a href="http://www.insidethatad.net/2010/09/designs-on-back-of-coke-cans.html"&gt;here&lt;/a&gt;. Although, I couldn’t discover who actually created the design for the can featured on that particular post. But as you can see, there are a number of ad agencies working on designs for Coka-Cola’s flagship product.
The designs are being created in preparation for Coca-Cola&amp;rsquo;s 125th anniversary celebration.
Agency: &lt;a href="http://www.petergregson.com/blog/?p=1083"&gt;Peter Gregsen&lt;/a&gt;, Serbia
&lt;a href="http://www.adweek.com/files/adfreak/AdFreak%20new/pgs_coke_premiums%20copy.jpg"&gt;&lt;img src="http://www.adweek.com/files/adfreak/AdFreak%20new/pgs_coke_premiums%20copy.jpg" alt=""&gt;&lt;/a&gt; Agency: &lt;a href="http://bradhill.net/coca-colas-125th-anniversary-can-design/"&gt;Bulletproof&lt;/a&gt;, U.K.:
&lt;a href="http://www.adweek.com/files/adfreak/AdFreak%20new/coke%20125%20pinups.jpg"&gt;&lt;img src="http://www.adweek.com/files/adfreak/AdFreak%20new/coke%20125%20pinups.jpg" alt=""&gt;&lt;/a&gt;
Agency: Clot Inc., Hong Kong (&lt;a href="http://hypemuch.com/2011/04/19/limited-edition-coca-cola-125th-anniversary-can-collection-by-james-jarvis/"&gt;with U.K. artist James Jarvis&lt;/a&gt;):
&lt;a href="http://www.adweek.com/files/adfreak/AdFreak%20new/coke%20125%20hong%20kong.jpg"&gt;&lt;img src="http://www.adweek.com/files/adfreak/AdFreak%20new/coke%20125%20hong%20kong.jpg" alt=""&gt;&lt;/a&gt;By the way, I have posted the images via the URLs from the original article. I hope you enjoyed this post. I also gave credit to Adfreak in the very first paragraph of the article.
Best,-A.B.&lt;/p&gt;</description></item><item><title>No Can For You</title><link>https://www.insidethatad.com/posts/no-can-for-you/</link><pubDate>Thu, 18 Nov 2010 06:53:00 +0000</pubDate><guid>https://www.insidethatad.com/posts/no-can-for-you/</guid><description>&lt;p&gt;How in the world can anyone tell that this spot is advertising an airline, JetBlue. They are promoting the fact that they give customers the option of keeping the whole can of soda (Yes, it’s their only selling point in this spot). Never mind the &lt;a href="http://thelede.blogs.nytimes.com/2007/02/16/held-hostage-on-the-tarmac-time-for-a-passenger-bill-of-rights/"&gt;problems&lt;/a&gt; the airline had with holding customers hostage for over 11 hours on the tarmac and the &lt;a href="http://en.wikipedia.org/wiki/JetBlue_flight_attendant_incident"&gt;angry flight attendant (Steven Slater)&lt;/a&gt; who cussed out a passenger and deployed the evacuation slide to quit his job. No, not JetBlue they want to focus on giving out full cans of soda to their customer.&lt;/p&gt;</description></item><item><title>Futuristic Coke Design</title><link>https://www.insidethatad.com/posts/futuristic-coke-design/</link><pubDate>Mon, 25 Oct 2010 03:23:00 +0000</pubDate><guid>https://www.insidethatad.com/posts/futuristic-coke-design/</guid><description>&lt;p&gt;The image above is of a futuristic Coke bottle design created by &lt;a href="http://www.jeromeolivet.com/"&gt;Jerome Olivet&lt;/a&gt;. The bottle has a sort of Tron feel to it. Visualize the helmet from the movie and the rounded edges of the bottle; they are both very futuristic looking. The bottle is an awesome design that I wish I could have created myself. This post was found through &lt;a href="http://www.kissmyblackads.blogspot.com/"&gt;Kiss My Black Ads&lt;/a&gt;.&lt;/p&gt;
&lt;p&gt;Best,
-A.B.&lt;/p&gt;</description></item><item><title>Designs on the Back of Coke Cans</title><link>https://www.insidethatad.com/posts/designs-on-the-back-of-coke-cans/</link><pubDate>Sun, 19 Sep 2010 07:53:00 +0000</pubDate><guid>https://www.insidethatad.com/posts/designs-on-the-back-of-coke-cans/</guid><description>&lt;p&gt;When I first started this blog about two years ago I wanted to share with people more information about the people that actually created the ad. I am finding that the traditional T.V. spots and print ads are relatively easy to find who created them. It’s the more obscure forms of advertising that I am struggling to find details on the creators.For example, the design on the coke below, who designed it? The abstract design of the coke bottle and the soccer ball on the back of the can shown below, I think I can safely assume that the soccer ball was selected in celebration of the 2010 Soccer World Cup in South Africa but again who created these abstract designs? Should I be satisfied with knowing that the company either did the designs in-house or contracted the work to a traditional Madison Avenue agency?&lt;/p&gt;</description></item><item><title>Designs on the Back of Coke Cans</title><link>https://www.insidethatad.com/posts/designs-on-the-back-of-coke-cans-2/</link><pubDate>Sun, 19 Sep 2010 07:21:00 +0000</pubDate><guid>https://www.insidethatad.com/posts/designs-on-the-back-of-coke-cans-2/</guid><description>&lt;p&gt;When I first started this blog about two years ago I wanted to share with people more information about the people that actually created the ad. I am finding that the traditional T.V. spots and print ads are relatively easy to find who created them. It’s the more obscure forms of advertising that I am struggling to find details on the creators.&lt;/p&gt;
&lt;p&gt;For example, the design on the coke below, who designed it? The abstract design of the coke bottle and the soccer ball on the back of the can shown below, I think I can safely assume that the soccer ball was selected in celebration of the 2010 Soccer World Cup in South Africa but again who created these abstract designs? Should I be satisfied with knowing that the company either did the designs in-house or contracted the work to a traditional Madison Avenue agency?&lt;/p&gt;</description></item></channel></rss>