https://www.insidethatad.com/brand/bundaberg-rum/Recent content in Bundaberg Rum on Inside That AdHugoen-USFri, 05 Nov 2010 05:15:00 +0000https://www.insidethatad.com/posts/aussie-rum-part-2/Fri, 05 Nov 2010 05:15:00 +0000https://www.insidethatad.com/posts/aussie-rum-part-2/<p>The spot above is a continuation to the <a href="http://www.insidethatad.net/2010/10/aussie-rum.html">Aussie Rum post</a> I discussed 6 days ago. Enjoy! Again, the ad agency is Leo Burnett, Sydney.</p> <p>Best, -A.B.</p>https://www.insidethatad.com/posts/aussie-rum/Sat, 30 Oct 2010 05:26:00 +0000https://www.insidethatad.com/posts/aussie-rum/<p>Another weird commercial comes out of Australia. But this time the advertiser is Bundaberg Rum. The first weird Aussie spot I discuss was in a post titled <a href="http://www.insidethatad.net/2010/09/dirty-dirty-dishes.html">Dirty, Dirty Dishes</a>. In the spot in this post, a crew of sugar millers from the 19th centaury begin to heckle a modern day golfer because he chooses to shoot around the gigantic crocodile sitting in the middle of the green.</p> <p>My question is, why are all these elements together in the spot and what do they have to do with the rum being advertised? I can’t make a connection between any of these elements. As a matter of fact, all these elements take away some of the focus from the product being advertised.</p>