<?xml version="1.0" encoding="utf-8" standalone="yes"?><rss version="2.0" xmlns:atom="http://www.w3.org/2005/Atom"><channel><title>Saatchi &amp; Saatchi on Inside That Ad</title><link>https://www.insidethatad.com/agency/saatchi--saatchi/</link><description>Recent content in Saatchi &amp; Saatchi on Inside That Ad</description><generator>Hugo</generator><language>en-US</language><lastBuildDate>Mon, 09 Jan 2017 00:19:41 +0000</lastBuildDate><atom:link href="https://www.insidethatad.com/agency/saatchi--saatchi/index.xml" rel="self" type="application/rss+xml"/><item><title>Toyota's Championship Game</title><link>https://www.insidethatad.com/posts/toyotas-championship-game/</link><pubDate>Mon, 09 Jan 2017 00:19:41 +0000</pubDate><guid>https://www.insidethatad.com/posts/toyotas-championship-game/</guid><description>&lt;p&gt; &lt;/p&gt;
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&lt;p&gt;Toyota really scored big with this &amp;ldquo;Championship Game&amp;rdquo; commercial The spot features two sisters learn the meaning of sportsmanship when they attend their father&amp;rsquo;s wheelchair basketball game, nervously watching as he gets knocked to the ground by an opposing player, and then witness the dejection in his eyes after his team is defeated. As they are about to leave, he rolls over to the man who knocked him down and shakes his hand. It really appeals to the audience&amp;rsquo;s emotions, a tried and true tactic when advertisers feature &amp;ldquo;disability&amp;rdquo; in their advertising.&lt;a href="https://www.insidethatad.com/img/2017/01/Screen-Shot-2017-01-09-at-12.14.52-AM.png"&gt;&lt;img src="https://www.insidethatad.com/img/2017/01/Screen-Shot-2017-01-09-at-12.14.52-AM.png" alt=""&gt;&lt;/a&gt;&lt;/p&gt;</description></item><item><title>Tide Pen</title><link>https://www.insidethatad.com/posts/tide-pen/</link><pubDate>Sat, 30 Oct 2010 20:38:00 +0000</pubDate><guid>https://www.insidethatad.com/posts/tide-pen/</guid><description>&lt;p&gt;A very on the mark ad created by Saatchi &amp;amp; Saatchi, New York. I saw this at &lt;a href="http://www.adgoodness.com/"&gt;adgoodness&lt;/a&gt;. I had to write about this because of how well this print ad was executed. It&amp;rsquo;s one of those rare ads that I think people will understand right away. The product is the Tide&amp;rsquo;s pen to go.&lt;/p&gt;
&lt;p&gt;&lt;a href="http://3.bp.blogspot.com/_ZrvRLk7aCg4/TMyANYWK50I/AAAAAAAAAP4/XXPdU33g9S0/s1600/tidetogo_pen.jpg"&gt;&lt;img src="http://3.bp.blogspot.com/_ZrvRLk7aCg4/TMyANYWK50I/AAAAAAAAAP4/XXPdU33g9S0/s320/tidetogo_pen.jpg" alt=""&gt;&lt;/a&gt;Best,
-A.B.&lt;/p&gt;</description></item><item><title>Thicker Hair Polamalu</title><link>https://www.insidethatad.com/posts/thicker-hair-polamalu/</link><pubDate>Tue, 26 Oct 2010 14:49:00 +0000</pubDate><guid>https://www.insidethatad.com/posts/thicker-hair-polamalu/</guid><description>&lt;p&gt;Here is another spot for Troy Polamalu but this time for P&amp;amp;G’s Head &amp;amp; Shoulders brand. In the spot Polamalu uses the above mentioned shampoo when he shouldn’t have. Why shouldn’t he have used the shampoo? Because it’s only intended for people who want thicker hair, Polamalu obviously doesn’t need it.&lt;/p&gt;
&lt;p&gt;The spot, I believe was created by &lt;a href="http://insidethatad.blogspot.com/www.saatchiny.com"&gt;Saatchi &amp;amp; Saatchi, New York&lt;/a&gt;. Also, you should know that Polamalu’s hair was insured for 1 million dollars.&lt;/p&gt;</description></item><item><title>Dream Job in the Ad Business</title><link>https://www.insidethatad.com/posts/dream-job-in-the-ad-business/</link><pubDate>Tue, 05 May 2009 19:28:00 +0000</pubDate><guid>https://www.insidethatad.com/posts/dream-job-in-the-ad-business/</guid><description>&lt;ul&gt;
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&lt;p&gt;&lt;a href="http://www.adgabber.com/video/video"&gt;Find more videos like this on AdGabber*&lt;/a&gt;&lt;/p&gt;
&lt;p&gt;The title of this post might be a bit misleading and no my dream job is not to karaoke to the song, “Hey Jude” in the middle of Trafalgar Square in London. But it is my dream to coordinate large events for agency clients such as the one shown above sponsored by &lt;a href="http://www.t-mobile.com"&gt;T-Mobile&lt;/a&gt; and coordinated by &lt;a href="http://www.saatchi.co.uk"&gt;Saatchi &amp;amp; Saatchi&lt;/a&gt;. Can you imagine what kind of planning it takes to put on an event like this? There is so many little things that go into planning an event like this that nobody thinks about. Here is what Saatchi &amp;amp; Saatchi coordinated for T-Mobile:&lt;/p&gt;</description></item><item><title>Disabled Dancer</title><link>https://www.insidethatad.com/posts/disabled-dancer/</link><pubDate>Thu, 12 Mar 2009 22:38:00 +0000</pubDate><guid>https://www.insidethatad.com/posts/disabled-dancer/</guid><description>&lt;p&gt;&lt;a href="http://insidethatad.blogspot.com/www.saatchi.co.uk"&gt;Saatchi &amp;amp; Saatchi, London&lt;/a&gt; created commercials that feature a disabled dancer for its &amp;ldquo;Life Flows Better&amp;rdquo; campaign for Visa. The dancer, &lt;a href="http://en.wikipedia.org/wiki/Bill_Shannon"&gt;Bill Shannon&lt;/a&gt; uses his crutches and skateboard to perform his dance routine. I guess they figured that his routine meshes well with the theme of the campaign. Out of all the creative campaigns that they could have done they chose a commercial idea that centers around a disabled dancer? Does visa have an image problem that they are trying to resolve?&lt;/p&gt;</description></item></channel></rss>