BBDO on Inside That Ad

Gillette Commercial & Me Too

Wed, 16 Jan 2019 09:00:21 +0000

Hello World,

A few days ago I saw a Gillette commercial that I thought was about bullying at first glance. And it was, but the topic that the commercial really focused on was the #me too movement that we all must be conscious of in a time sexual harassment and bullying is more out in the open. But grabbed my attention is that they incorporated the within the ‘The Best a Man Can Get’ campaign which has turned 30 this year.

Inside That Ad's Top 10 Super Bowl LII Commercials

Sun, 11 Feb 2018 22:32:36 +0000

I never shared my top commercials from the 2018 Super Bowl. I had to do it after the game because I was actually crying when the Patriots lost. Therefore, without further ado here my top 10 favorite commercials from Super Bowl LII. Oh yeah, and make sure you read this article through, all the way to the end to get to the #1 commercial! Please enjoy the ads that we thought were creme dela creme.

Michael Phelps Proves Power of .01 Seconds in BBDO Brazil Olympic Spot

Fri, 13 Jul 2012 05:08:00 +0000

There are two primary reasons to love the Olympics: the games inspire a swell of national pride and a deluge of epic hero’s-journey ads. With their superhuman efforts, both athletes and their sponsors encourage Olympic watchers to live more fully, conquering their daily obstacles. Lift the groceries higher! Cross the street faster!The latest spot from Visa’s Go World campaign, which we’ve been told has yet to air, contributes to the uplifting nature of our favorite worldwide competition. Created by BBDO Brazil, the ad invites viewers to “just think of the cheers if lightning strikes twice.” Consider the roar if, in the time it takes lightning to strike, Michael Phelps wins another gold medal. Victory in 100th of a second.Narrated once again by Morgan Freeman (who, of course, has also shown his VO chops in March of the Penguins *and Science Channel’s Through the Wormhole), this is the latest ad in a series that celebrates supportive fans and their loud noises. For those who can’t be at the games in person, Visa invites them to share their encouragement via Facebook and a “Cheer application .” The best cheers go on TV. Read more at: http://www.mediabistro.com/agencyspy/michael-phelps-proves-power-of-01-seconds-in-bbdo-brazil-olympic-spot_b35949.

Paralympian Out Runs Tragedy

Mon, 28 May 2012 21:13:00 +0000

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The spot above, a PSA ad for the Canadian Paralympic Committee takes the cake for inspiring storytelling. And with the Paralympic only being about six weeks away I thought I’d share. The spot uses amputee runner Alister McQueen races around a track at night, initially he only dodges wheelchairs but as he progresses through different elements of a car accident. For example, he runs through a rehabilitation room, a trauma ward staffed with medical personnel and even a row of emergency crews. Interestingly, the PSA was filmed in one continuous shot to accomplish the project quickly due to threats of rain. As for the order of events, the ambulance crews and rehab scenes were placed ahead of the actual crash so it would seem more like a dream sequence. This spot was created by BBDO Toronto. Best,-A.B.

Disability Series: The R-Word

Tue, 07 Jun 2011 06:53:00 +0000

The ad above is a commercial on behalf of the Special Olympics. The campaign is aimed to educate and stop the spread of the “R” word, it being the derogatory term “retarded.” It aims to educate people that the R-word is just as derogatory as any word out there.

I believe the commercial was created by BBDO, New York.

Best, -A.B.

AT&T Ski Lift

Mon, 02 May 2011 04:30:00 +0000

It has been a while since my last blog posting due to a lack of motivation to write posts that I don’t think get read at all. But I don’t think it’s just that, I’ve also given some serious thought to changing the format of this blog. I wanted to change the format to video instead of text. I thought that maybe I can discuss more on camera than via typing. I just couldn’t figure out how to show a commercial and provide commentary on top of it. Any and all suggestions are welcomed.

Gangland: BBDO Germany

Wed, 29 Jul 2009 11:47:00 +0000

Oh the possibilities, the ad above could have easily been mistaken for an advertisement for Gangland, a History Channel TV series. The Gangland and BBDO Germany ad look as if they could come from the same family. But the ad above is actually a recruitment ad for BBDO Germany.

If I would have saw the ad I would have simply passed by it because I would have thought it was promoting a TV show. Well ok, maybe not me because I honestly love the show. But honestly as a print ad the message will not resonate with the intended target audience very well. An online interactive ad would work 10 better especially with young advertising professionals.

Very Angry Moms

Thu, 02 Jul 2009 04:12:00 +0000

We know that sometimes moms can get frustrated at the grocery store. Kids crying, wanting nothing but junk food, not having enough cash, but nothing like the commercial above for Mountain Dew Level Up or Die for the brand’s Game Fuel. They take it to a whole new level when they turn into characters from the game “World of War Craft.”

The work was created by BBDO New York with visual effects from Zoic Studios.

RIP Goes Out to the King of POP

Fri, 26 Jun 2009 04:28:00 +0000

I am sure you all know by now that Michael Jackson, the king of pop died today at UCLA Medical Center in Los Angeles. The news of the tragedy caused some site to temporarily crash due to so many people logging on to read about the tragedy. A lot of famous people have been dying off recently and I don’t know what its all about.

The ad above is a commercial Jackson did for Pepsi. Where a freak accident occurred and his hair caught on fire. I think that may have been his most famous advertising moment. It’s a bit mean spirited to say about a person who just died today but it’s the first thing that came to my mind.

Best Buy

Wed, 04 Feb 2009 20:44:00 +0000

Best Buy must have some truly sarcastic people in their marketing department. I saw this image being discussed on Adfreak. I thought it was one last swing at Best Buy’s fallen competitor Circuit City. Then I thought about it for a bit and realized that they weren’t trying to take one last shot at all. They were simply stating the facts.

Circuit City won’t be around for Best Buy to match or beat its prices. But from looking at the sign on the right, you get the feeling that Best Buy wasn’t to broken up about a competitor exiting the marketplace.

Where is the Connection?

Mon, 12 Jan 2009 06:30:00 +0000

Here us another ad for Virgin Atlantic Airlines but this time it’s a print ad. I found it on a very good creative advertising site adsoftheworld.com. You guys can see the print ad, can you find the connection between a hooker and the Kenyan Rugby team? I know that it’s a play on words and all but I can’t make the connection so that it makes sense to me.

It is a very funny print ad and I realize that they are only sponsoring the rugby team. I can make a connection between hooker and virgin but why would this be on a print ad sponsoring the rugby team? Are they implying that rugby players sleep around?

Just a Little TMI: Sleeper

Sun, 11 Jan 2009 03:11:00 +0000

Can you believe this ad actually targeted the mainstream audience? I thought it was very tasteless TV Spot.

Since this blog tries to let you know who created all the ads mentioned in the posts and this is no exception. BBDO Worldwide made the spot for Virgin Atlantic Airlines. The commercial aired in 2004.

Your thoughts, anyone? Also, it is important to note that the spot was for South Africa.

Best, A.B.